HAVANA CLUB
Printed Works
Havana Club has four variants in their range, Havana Club 3, Havana Club Especial, Havana Club 7 and the Iconica prestige rums. Each variant has its own look and feel and I have worked with all four variants as well as the master brand for a number of years.
Art direction and design of various projects, from designing Playbooks and merchandising catalogues to point-of-sale items and concepts for music festival collaborations and packaging designs. Also art direction and creation of an internal library of images, shot in Cuba, that the markets could use.
Art direction and design of various projects, from designing Playbooks and merchandising catalogues to point-of-sale items and concepts for music festival collaborations and packaging designs. Also art direction and creation of an internal library of images, shot in Cuba, that the markets could use.